3 Reasons to Stay at the W Melbourne

Sophisticated. Centrally located. And decidedly sexy. The W Melbourne is an excellent choice if you’re looking for accommodations in the capital city of Victoria. Melbourne is celebrated for both its opportunities to experience art and its stylish foodie scene. The W offers its guests the chance to revel in both. Read on for 3 reasons to stay at the W Melbourne! 

1. Sophistication at its Finest

Melbourne is celebrated for its vibrant art and cultural scene – it’s jam packed with museums, galleries, and exhibitions and shows (both local and international). And the W does an amazing job taking its luxury design cues from its vibrant cultural surroundings. Upon arrival at the hotel, you step into the Living Room and are immediately greeted with a bold visual feast – the artwork intended to be reminiscent of Melbourne’s laneway culture. The hotel features 5 bars and restaurants, including Warabi (a signature Japanese omakase restaurant) and Curious (an underground bar serving up elevated cocktails). The hotel rooms, like all W rooms, feel hip and trendy, but have added luxurious touches (oversized bathrooms with bidets, floor to ceiling windows, marble accents, and large closets). And don’t forget to enjoy the city views from WET – the indoor pool and bar on the top floor of the hotel. 

W Melbourne Lobby

2. Centrally Located

W Melbourne rests comfortably in the heart of the Melbourne central business district (“CBD”) on iconic Flinders Lane. From this ideal location, it’s incredibly easy to explore all that Melbourne has to offer. You can stroll at your leisure to galleries, museums, shopping, and fine dining, losing yourself in Melbourne’s laneways. Alternatively,  hop on one of the city’s trolleys to explore the marina, or easily grab a cab to check out some of Melbourne’s trendy suburbs. 

3. Decidedly Sexy and Hip 

It’s hard not to feel a bit hipper when you’re staying at a W hotel, and the W Melbourne is no exception. That said, I couldn’t help but feel that the W Melbourne really took it up a notch. It’s not just hip and trendy – the hotel’s vibe is decidedly sexy. The artwork throughout the hotel and in the rooms is evocative, and the property has a deliciously dark and sultry feel to it. Add to that the omakase experience at Warabi and the cocktail scene at Curious, and you are truly in for a treat. Whether you’re staying for business or pleasure, there’s a definite sense of decadence at this property that I found very alluring. 

And there you have it – 3 reasons to stay at the W Melbourne! 

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